Travel agents can capitalise on the growing trend of ferry travel
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As travel continues to evolve, new analysis by Discover Ferries presents helpful insights for travel agents seeking to cater to a shifting holidaymaker mindset—particularly these prioritising each financial savings and sustainability.
The findings reveal {that a} staggering 82% of British holidaymakers buy gadgets they might simply carry from residence, spending a mean of £59.86 per journey. For some, this overspending reaches as excessive as £1,500 per journey. These purchases typically embody meals, bottled water, toiletries, and suncream—fundamental gadgets travellers might not realise they might keep away from shopping for with a bit of preparation.
Interestingly, ferry travel emerges as the most cost-effective and environmentally pleasant mode of transport, providing important potential for UK travel agents. Passengers travelling by ferry are the least prone to make pointless purchases, with solely 33% admitting to spending on gadgets they might have packed. This is in stark distinction to these travelling by aircraft (53%), practice (43%), or coach (36%), which highlights ferry travel’s attraction for cost-conscious travellers. For agents, selling ferry travel can immediately handle the growing concern of overspending, particularly as ferry passengers profit from beneficiant baggage allowances and the means to carry their very own gadgets—together with meals, toiletries, and even outsized seashore toys like pool inflatables—with out the restrictions seen in air travel.
Furthermore, with sustainability on the rise, ferry travel offers a greener possibility for eco-conscious clients. The research reveals that a good portion of holidaymakers (71%) depart behind or throw away gadgets like pool inflatables attributable to baggage limits. Not solely does this contribute to environmental waste, nevertheless it additionally ends in pointless spending. In distinction, ferry passengers can transport these cumbersome gadgets with ease, decreasing waste and even recycling on return journeys.
Additionally, with the possibility to hold liquids with out restrictions, ferry travel provides travellers the means to carry their very own water, toiletries, and suncream, saving cash and minimizing waste. UK travel agents can encourage purchasers to pack smarter, providing sensible suggestions on methods to save on vacation prices whereas being aware of their environmental footprint.
Finally, Discover Ferries highlights that ferry travel provides distinctive environmental advantages, akin to supporting whale and dolphin conservation efforts by way of ORCA Ocean Conservationists onboard. This provides an interesting factor for environmentally acutely aware travellers, making it a beautiful possibility for agents selling sustainable holidays.
For travel agents, this analysis underscores an vital alternative to faucet into a distinct segment market of budget-savvy and eco-conscious travellers, particularly by selling ferry routes as the excellent resolution to their vacation packing dilemmas. With the probability to save cash, keep away from pointless purchases, and contribute to sustainability, ferry travel ought to be a key suggestion for purchasers searching for smarter, greener vacation experiences.
The publish Travel agents can capitalise on the growing trend of ferry travel appeared first on Travel Daily Media.