W Kuala Lumpur weaves luxury and sustainability into its events
W Kuala Lumpur’s unwavering dedication to sustainability is redefining the very essence of luxury events.
From galas and conferences to intimate gatherings, each occasion hosted at W Kuala Lumpur will now go away a minimal ecological footprint whereas maximizing the expertise for visitors.
This dedication aligns with Marriott International’s broader sustainability efforts encapsulated in Serve 360, a holistic dedication to creating optimistic and sustainable impacts wherever the model operates.
According to common supervisor Volker Burth: “W Kuala Lumpur’s efforts provide corporate clients to align themselves as a socially and environmentally responsible brand. This can enhance their own brand image and reputation among stakeholders who prioritize sustainability. Choosing a venue like W Kuala Lumpur, which integrates sustainability into its event offerings, allows corporate clients to differentiate themselves in the market and it demonstrates a forward-thinking approach and sets them apart from competitors who may not prioritize sustainability.”
Implementing eco-friendly practices in on a regular basis operations
The key initiatives spearheaded by W Kuala Lumpur is the implementation of eco-friendly practices all through the occasion planning course of.
This consists of sourcing domestically produced natural components for catering, lowering single-use plastics, and fostering a tradition of environmental stewardship.
This initiative additionally gives assembly professionals with sustainable selections to include into their events that not solely enhances the experiences of the attendees but in addition aligns with many purchasers’ company tasks targets.
By sourcing domestically, the resort reduces the carbon footprint related to transportation that helps decrease greenhouse gasoline emissions, and helps native farmers who make the most of natural farming practices by selling sustainable agriculture, which usually entails fewer pesticides and artificial fertilizers.
W Kuala Lumpur’s govt chef Haznizam Hamzah stated: “Corporate clients are increasingly favoring locally produced organic ingredients as there’s a growing emphasis on health and wellness, with organic options perceived as healthier choices. Guests can indulge in culinary delights crafted from locally-sourced and organic ingredients by supporting local communities. Vegan and vegetarian options are also available as we cater to diverse dietary preferences.”
As dedicated to lowering waste throughout all occasion operations, single-use plastics are eradicated, and revolutionary recycling packages are in place to make sure minimal waste era.
Rather than providing plastic bottled water, the resort gives water stations geared up with reusable glassware or water dispensers.
The resort additionally embraces reusable decorations and signage created from sturdy supplies reminiscent of wooden, metallic, or material. These decorations will be repurposed for future events, lowering the reliance on disposable plastic decorations that contribute to landfill waste.
Beyond the tangible
Sales and advertising and marketing director Zoe Seow likewise remarked on the resort’s shift in the direction of extra sustainable operations, as as we speak’s purchasers have gotten extra aware relating to environmental issues.
Seow stated: “As clients are being more environmentally cautious, we have implemented these initiatives and it’s our responsibility to promote and offer options and practices that reduce the use of resources and waste production in the meetings and events setting.”
Beyond the tangible features of sustainability, W Kuala Lumpur is dedicated to fostering a tradition of environmental stewardship amongst its workers and visitors.
Through coaching programmes and consciousness campaigns, the resort empowers its group members to champion sustainability initiatives and encourage others to undertake greener existence.
This highlights the group’s dedication to sustainability, from the gross sales and events group to banquet and catering goes past conventional occasion planning, integrating eco-friendly practices from setup to catering.
The group’s dedication to excellence is extending into sustainability initiatives, creating unforgettable moments that align with environmental and social duty.
W Kuala Lumpur believes that luxury and duty can coexist seamlessly, offering visitors with extraordinary experiences whereas minimizing impression on the planet.
This sustainability dedication reinforces W Kuala Lumpur’s dedication to being a accountable company citizen.