Berlin’s Drive Beta Partners With Beta Film’s Cologne-Based Rosebank Entertainment

[ad_1] EXCLUSIVE: Berlin-based digital studio Drive beta and Cologne-based manufacturing outfit Rosebank Leisure have joined forces.

Rosebank is a subsidiary of heavyweight German manufacturing and distribution group Beta Movie and can take a minority stake in Drive beta. Regardless of the ‘beta’ within the identify, Drive is just not owned by Beta Movie. Its founder and CEO, Hannes Jakobsen was, nonetheless, one of many execs who just lately arrange an AI-focused three way partnership with Beta Movie known as Chapter41, per our report from final Nov.

Rosebank works throughout drama and unscripted with manufacturing labels together with Bantry Bay, Dreamtool, and Brot&Butter Leisure beneath its umbrella.

The Drive and Rosebank partnership will see the previous carry its distribution and social media experience to properties emanating from Rosebank’s varied manufacturing entities. Rosebank, in the meantime, will assist Drive throughout improvement and again workplace features.

“From the outset, our goal with Drive beta was to supply modern media with a transparent signature and nice enchantment,” Jakobsen mentioned. “The partnership with Rosebank permits us to construct on this success, and, with the assistance of the holding firm’s buildings, to focus much more strongly on creating new tasks and genres, in addition to on entrepreneurial improvement.”

Jan Kromschröder and Stefan Oelze, Managing Companions at Rosebank collectively added: “With its clear concentrate on on-demand content material and distribution, Drive beta enhances Rosebank’s current inventive portfolio – and thus additionally has a promising distinctive place throughout the whole Beta Group. We're additionally wanting ahead to the inventive change between the groups at Drive beta and the Rosebank corporations.”