AFLW remains 'investment worth making' despite concerns, Dillon says

[ad_1] AFL chief government Andrew Dillon insists the AFLW stays an funding "completely price making" because the competitors battles with stagnating crowds and rankings forward of its milestone tenth season.

The competitors kicks off with Carlton enjoying Collingwood at Princes Park on August 14.

Lately, the AFLW has expanded in measurement and season size whereas gamers are receiving much better salaries and situations, but it surely has dropped off in attendances and TV rankings.

Fixing AFLW's crowd downside AFLW burst onto the scene 9 years in the past with a lockout crowd however since then, crowds have dwindled. Here is how the league plans to get them again up.

The AFL has reportedly instructed golf equipment the ladies's competitors is shedding $50 million a 12 months, although Dillon says that is not a "line" that is ever been run by the league.

"Now we have an enormous funding in AFLW, but it surely's an funding completely price making," he stated.

"And you may discuss direct revenue losses, however I feel what's additionally essential whenever you're taking a look at a contest like AFLW, are the oblique advantages that we've from having an elite girls's competitors.

"The rise in girls and ladies coming to our video games, rising girls and ladies enjoying our recreation, the alternatives that it opens up for our golf equipment by way of infrastructure, the alternatives that it opens up for the golf equipment within the AFL in attracting and retaining broadcasters, business companions and simply attracting followers.

"I feel it is an funding nicely price making."

Dillon was talking on the AFL's business summit involving workers from all golf equipment.

Tuesday's summit included a presentation making it clear the AFL considers the AFLW a key "lever" in reaching its general attendance and membership targets.

Dillon was assured the AFLW was not off course.

"Coming into season 10, we have a very strong base from which I feel we'll develop," Dillon stated.

"We have got unbelievable athletes coming into the sport, unbelievable athletes enjoying and now what we wish to do is simply proceed to advertise the sport and get extra individuals to come back and see it in individual after which watch it on TV.

"I feel if you have not watched it extra lately, you will be actually pleasantly stunned. The model of play is actually thrilling, and I am actually wanting ahead to season 10 beginning in a few weeks."